Introduction to Global Management Assignment Example | Topics and Well Written Essays - 750 words

Introduction to Global Management - Assignment Example It is a multinational corporation since it operates in the 130 countries around the world and has employed more than 20,000 people. The products of the company are found in thousands of restaurants and supermarket freezers. Research shows that one of every three fries sold in different restaurants in the world comes from McCain and this in turn translates to one hundred million servings of the company’s fries every day (Cameron & Mike, 39). One of the strategies that McCain used to expand in China is the launch of a French fry processing plant in Harbin, the capital of North East China. This is the first processing facility in Asia and serves as the headquarters of the company in China. The construction of the plant will allow the distribution of the potatoes not only in China, but also in other North Asian markets like South Korea and Japan. This therefore makes McCain foods to be the company that is leading in the production of French fries. In addition, the company opened sales offices in Shanghai and introduced mechanical planters and diggers to the McCain way of growing potatoes. This includes the techniques used in the preparation of deep soil, and proper ways to irrigate therefore improving the quality of the yields thus increasing the margins compared to other crops. The purpose of the construction of the new plant in China was to make the company be a leader in the supply of potatoes to expand the Chinese mark et and help to meet the market demands of the country by providing products that are of high quality domestically. Moreover, the company needed to raise its presence in the big underdeveloped markets. Moreover, the spread of service retailers like the KFC and McDonald’s that have made their way extensively in the Asian markets has contributed to McCain constructing a plant in China. For new companies, it can be challenging to enter a foreign market. According to Hofstede works on global cultures, some of the challenges the Canadian